---
title: What is Unnamed Creative?
description: In the creatives reporting you will often see the most activity comes up under (Unnamed Creative).
---

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# What is Unnamed Creative?

## In the creatives reporting you will often see the most activity comes up under (Unnamed Creative).

(Unnamed Creative) refers to text links. These are a straight direct link to the homepage or other page of your site that an affiliate might use when hyperlinking text. These are the most commonly used creative and generally will be responsible for the most amount of clicks and sales.

An overview of creatives reporting can be found [here](https://help.commissionfactory.com/advertiser-creatives-report?hsLang=en).

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