Discover the insights available for advertisers within an influencer's profile on the Influencer Hub.
With the introduction of the Influencer Hub, advertisers on Commission Factory will be able to discover and partner with influencers and content creators easily.
Below are some of the key features on an influencer's profile that will be vital for successful partnerships.
Contents
Total Reach
Our platform will provide a comprehensive overview of the overall reach achieved by influencers on different social media platforms.
Advertiser Connections
Advertisers can easily see how many other brands are currently partnered with the influencer on the platform. However, specific brand names will not be visible to them.
Media Decks and Brochures
If an influencer has a media deck available for advertisers to explore further, it can be conveniently accessed with just one click through the influencer profile. Providing more information to a brand ultimately enhances the potential for a partnership opportunity.
Active Placements
Advertisers will be able to see how many placement opportunities an influencer is currently promoting via the Placements Marketplace. If the brand clicks on “View”, they will be redirected to the Placements Marketplace, with the influencer's Affiliate ID automatically applied as a filter.
Recent Social Media Posts
Advertisers can view recent activity on an influencer's social platforms, including Instagram, TikTok, YouTube, Twitter (X), Tumblr, Reddit, and more. Our platform aggregates the latest 10 posts from each traffic source into a single list sorted by published date. This insight is crucial for brands aiming to comprehend the nature of an influencer's content and evaluate the level of engagement from the audience.
Standing out in the Influencer Hub
We have several recommendations for influencers and content creators who want to stand out to brands. Some easily achievable suggestions include:
- Update your profile: ensure your profile picture and bio are up-to-date with relevant statistics, content and information relating to your offering as an influencer. The more detailed and targeted, the more likely you attract brands wanting to work with you.
- Refresh your links: easily update links with "refresh tokens" - symbols on your traffic sources page that indicate when a link to a specific social platform may be outdated or working incorrectly.
- Create placements: brands want to know you are active in the affiliate channel and have upcoming opportunities for them to explore. If you have any capacity for a social media competition, sponsored social post or another exciting partnership opportunity, we encourage you to add a new placement via the Placements Marketplace.