Ideas for widgets

Widgets allow you to host tools that affiliates can embed on their websites. Any updates automatically reflect on the affiliate’s site.

 

Active Scrollers - This is where your best selling or hot products are scrolled in an interactive frame. For the best conversion try developing variations for different product categories or brands. This gives the affiliates better choice in selecting what will match their sites/campaigns audience.

 

Competition - You may want to allow affiliates to embed a competition to entice visitors to your site or to sign up to a newsletter. As the display is dynamic, updates can be made as needed. Once the customer has interacted with the competition you can the direct the click-through via the Target URL to your store or landing page.

 

Forms - Normally used by white label services or to collect information for a service, supply contact details, perform a quote etc. Affiliates can embed the Registration Form on their websites reducing the need for the visitor to leave the affiliate’s website. This greatly reduces barriers to conversion and results in much higher EPC. If the lead is going to be followed up or personal details are stored, you must ensure an affiliate link to your privacy policy is displayed.

 

Search Forms - Allows affiliates to embed a search form on their site. When a user does a search for a product they would be directed to the product or results page on the merchant/advertiser website. This works well for travel websites, deals websites, content websites, comparison websites, and classified websites.

 

Survey -  This widget would allow the affiliate to embed a survey to collect information before the visitor clicks through to a tailored landing page for higher conversions. E.g. Collecting a postcode of the visitor, so the landing page can be personalised to their local area.

 

Top Picks -This is where your top-selling products are scrolled in an interactive frame. For the best conversion try developing variations for different product categories or brands. This gives the affiliates better choice in selecting what will match their sites/campaigns audience.