Training and Education

Definitions

• Video creatives
• What are coupons
• Affiliate agreement
• AdSense
• Email creatives
• Widgets
• Deep link
• Banner
• On-site abandonment
• Cart abandonment
• Video affiliate
• CPA networks
• Loyalty affiliates
• Email marketing
• Display network
• Media buying
• Deal aggregator
• Product aggregator
• Content syndication
• Content Site
• Ad networks
• Media Brokers
• Return on Advertising Spend (ROAS)
• Social search
• Mobile search
• Coupon site
• Blog
• Directory site
• Price comparison websites
• Cashback site
• Advertiser
• Adwords
• Affiliate
• Affiliate manager
• Affiliate network
• Auto program
• Autoresponder
• Browser
• Click-through rate (CTR)
• Conversion rate (CR)
• Commission
• Cost per action acquisition (CPA
• Cost per click (CPC)
• Earning per click (EPC)
• Impression
• Join merchant page
• Manual approval
• Return on investment (ROI
• Average order value (AOV)
• Average commission (AC)
• Comparison period
• Merchant
• Pay-per-click
• Pay-per-lead
• Pay-per-sale
• Performance-based marketing
• Pending validation
• Tracking code
• Unique click
• Validated sales
• Void sale
• XML
• Direct linking
• Linking via landing pages
• Domain parking
• Account settings
• Click active affiliate
• Transaction active
• Click-thorugh
• HTML code
• Post view (PV)
• Post impression
• View through tracking
• Third-party tracking
• Affiliate link
• Cookie period
• Clickless tracking
• Payments
• Payment settings
• Affiliate billing
• Advertiser billing details
• Cookie

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