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Glossary
Learn the definitions and relevant terminology of partnership marketing.
- Affiliate Marketing Definitions
- Deal aggregator
- Product aggregator
- Click-through rate (CTR)
- Click-through
- What are coupons
- AdSense
- Widgets
- Deep link
- Banner
- On-site abandonment
- Cart abandonment
- Video affiliate
- CPA networks
- Loyalty affiliates
- Email marketing
- Display network
- Media buying
- Content syndication
- Content Site
- Ad networks
- Media Brokers
- Return on Advertising Spend (ROAS)
- Social search
- Mobile search
- Coupon site
- Blog
- Directory site
- Price comparison websites
- Cashback site
- Advertiser
- Adwords
- Earning per click (EPC)
- Impression
- Cost per click (CPC)
- Cost per action acquisition (CPA)
- Commission
- Conversion rate (CR)
- Browser
- Autoresponder
- Affiliate network
- Affiliate manager
- Affiliate
- Pay-per-sale
- Pay-per-lead
- Performance-based marketing
- Pay-per-click
- Merchant
- Return on investment (ROI
- Average order value (AOV)
- Average commission (AC)
- XML
- Direct linking
- Linking via landing pages
- Domain parking
- Click active affiliate
- Transaction active
- HTML code
- Post view (PV)
- Post impression
- Affiliate agreement
- View through tracking
- Affiliate link
- Cookie period
- Clickless tracking
- Cookie
- Pending validation
- Manual approval
- What is an IP address?
- API
- Third-party tracking
- Tracking code
- Unique click
- Validated sales
- Void sale
- What is Awin?
- Multi-factor authentication
- Types of authentication apps